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Social media

Some trends and challenges for the 2.0 years

Françoise Breton - Yannick Le Thiec - 28/11/2011

According to the Inria/TNS Sofres survey conducted this year, nearly one French person in two declared they could not do without social networks. Such interest on its own proves what a success the social web is, although success is not without an increase in private data now present in cyberspace. A thorough grasp of interaction tools and controlling one’s web image are becoming major challenges for tomorrow’s web, both for individuals and companies… as well as a challenge for researchers developing social web management tools.

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