Communications department : a range of daily activities
© Inria / Photo H. Raguet
The Communications Department at Inria Lille–Nord Europe adopts an open stance. It works to promote the activities of the Institute, build a group culture through in-house communications, and offer tools and services to the community of researchers.
The department ensures local application of Inria’s national communication strategy, and it showcases the work of research teams to enhance centre visibility and attractiveness. Its activities fall into two major categories: (i) communication to increase exposure and promote research work, and (ii) dissemination of scientific knowledge—to spotlight research and enhance its value, thereby helping to sustain this activity over the long-term—in line with the science priorities of the centre.
‘The scope of activity for each department employee varies immensely,’ says Marie-Agnès Enard, who manages the department. ‘This is one of our strengths, and it enriches what we do. It drives us to seek new means of communication and develop innovative approaches that reflect our objectives and target audiences.’
Specifically, the Communications Department activities correspond to five main missions:
- to launch and coordinate promotional initiatives and design media for communication inside and outside of the Institute
- to help research teams organize scientific events
- to define projects and actions for bringing science to a wider audience (e.g. demonstration programs, student outreach, and interactions with the public)
- to be active on Twitter, Tumblr, and Facebook, projecting a distinct identity while informing user communities about centre activities
- to provide teams with advice and information on channels for sharing scientific knowledge (e.g. publications, open archives, and human resources)
The scope of activity for each department employee varies immensely. This is one of our strengths, and it enriches what we do. It drives us to seek new means of communication and develop innovative approaches that reflect our objectives and target audiences.
The centre‘s Communications Department helps other departments and teams design and prepare their own media, offers advice, and assists in the organization of events.
This adds value to Inria output, whether the work of research teams or other Inria personnel. The department is active inside and outside of the centre, working with partner institutions and research establishments and reaching out to youth and the greater public.
Four very talented women staff the Inria Lille–Nord Europe Communications Department. To work in a communications department, you must be creative, have good organizational skills, and love challenges.
CV of communications department